Helping Make History in 2004

November 17, 2004

McCarthy Marcus Hennings had a busy, and productive, 2004. Take a look.

PROGRESS FOR AMERICA VOTER FUND
2004

“Ashley’s Story” is widely considered the most effective issue ad of the 2004 cycle. More than $16 million was spent in the placement of this one ad, the largest amount of money put behind one ad in American political history. “Ashley’s Story” also raised $6.2 million from online and major donors.


LISA MURKOWSKI FOR U.S. SENATE
Alaska

National Democrats saw Alaska's vulnerable Senate seat as their best chance for a pickup and control of the Senate, spending record amounts.

MMH produced more than 40 TV ads in this hard-fought race. Incumbent Lisa Murkowski won 49-46 in what Stu Rothenberg named the best Senate campaign of 2004.

MMH helped Senator Murkowski make history as both the first native-born Alaskan and the first woman to be elected to the Senate from Alaska.


CONGRESSMAN JIM NUSSLE
Iowa

Although John Kerry carried this lean-Democratic district, Jim Nussle ran ahead of President Bush by eight points, sweeping all 12 counties. Nussle is the Chairman of the House Budget Committee.


CONGRESSWOMAN ANNE NORTHUP
Kentucky

Because this Louisville district leans Democrat, Anne Northup always has one of the top ten most competitive races in the country. But Stu Rothenberg also named Congresswoman Northup’s victorious campaign as one of the best of 2004 – and she won with her largest margin of victory ever.


CONGRESSMAN TOM LATHAM
Iowa

Although this district was closely contested in the Presidential race, MMH helped Tom Latham win a 61% re-election victory.


NATIONAL REPUBLICAN CONGRESSIONAL COMMITTEE
Issue Ads, 2004

MMH has produced over 100 ads for the NRCC in the last three cycles. In 2004, MMH helped knock off several Democrats, including Texas incumbent Max Sandlin (by 61%-38%).


U.S. DEPARTMENT OF LABOR
Skills to Build America’s Future

MMH took time off from the campaigns to help the Department of Labor recruit the more than a million new workers the construction trades will need in the next ten years. 

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